Improve your branding with top quality vape labels
July 23, 2021
Vaping has gained a lot of popularity in the last few years, creating a lot of opportunities for vape juices and e-cigarettes. The variety is particularly extensive for vape juices, with tons of flavors being available. With so many options, it’s essential to make a difference.
At YourBoxSolution, we can help you stand out with custom vape labels. Read the blog post below to find out how a top-quality vape label can help you endorse the uniqueness of your flavors and your brand.
Let’s dive in!
Use juicy vape labels to enhance the identity of your brand
“Strong essences are kept in small bottles” is so on point for vape juice. Also known as vape e-liquid, its intense flavor is usually kept in bottles of 5 to 30 ml. This means that the space for labeling is quite small and so the challenge is even more complex. You want your vape juice labels to be just as strong and intense as your flavors. Luckily, there are many options in terms of materials and design.
How to come up with a great vape label
When it comes to labeling, it’s always helpful to research the market, your target audience, and the packaging styles available.
Good research can bring you that winning insight to build a successful strategy for your vape juice packaging. Here are some helpful tips for your research:
1. It’s useful to check the trends on the market in terms of how products look and how they are presented on the shelf.
Knowing what your competitors are doing will help you understand what the standards are and where you can bring something extra to your advantage. Many brands win the game by paying attention to detail and doing things better than the competition.
2. It’s also valuable to try to think like one of your customers.
What are they looking for? What do they want to see on the vape label? What makes them resonate? It’s not a good idea to think that your product is for everybody and the same vape label can appeal to any taste.
What works for young men might not work as well for businesswomen or hipster dads. So make sure to do in-depth research and match your label to your target audience.
3. Last but not least, your vape labels will depend a lot on the packaging.
The container of your vape juice influences the size and shape of the label, so it’s fundamental to have a clear vision for it. Most brands choose bottles with or without droppers. Vape labels for bottles are easy to customize and can have a selection of extra features – i.e. embossing, foil stamping, soft-touch lamination.
On the other side, vape labels for vape pen packaging and pods look more dynamic and modern. Pods are a newer form of packaging, but they got really popular on the market. If you sell vape pods, you can choose a bold design for the packaging and then enhance the impact with a contrasting vape label. You will also get a nice result by going the opposite way.
First impression matters and the look of your vape label mostly depends on its material. A good material will keep the quality of the label in front of tearing and peeling off and will protect the print from smudging. Your vape label will also need protection during handling, especially if you have a squeezable bottle.
By offering great protection and resistance, BOPP is an excellent option for vape juice labels. BOPP stands for biaxially-oriented polypropylene and is the material-to-go for manufacturers and distributors from all over the world.
This material is not only great because of its durability, but also because it is easy to customize and it gives that premium look. Vape juice labels made of BOPP can have different laminates that have a big impact on the aspect and feel of the product. Here are some examples:
Glossy laminates have a shiny finish and are highly reflective
Matte laminates have a non-shiny finish and a duller look
Soft-touch laminates are also non-shiny while adding a smooth feel and elegant touch
You can even add extra coatings and finishes to make your vape label outstanding.
What to include on your vape juice labels
Now that we talked about how to choose your labels and their material, it’s time to discuss what to include on the labels to make them noticeable. Find our tips below!
Build your vape labels around the flavor of your product
The variety of flavors is one of the main reasons why people choose to vape. The taste is way better than the basic one of tobacco, and there’s a vape juice flavor for any preference. Since the flavor is so important, why not give it the stage?
By mixing different senses you can create a more striking effect for your product and generate desire.
Vape juice can be associated with vision, taste, and smell. You can play with colors, images, and other visual elements to add juiciness to your vape labels and your custom vape cartridge packaging. To take a step further, you can add some relatable actions or feelings to the game. Here are some examples:
Fruity flavors can be associated with summer, beach time, spending time outside
Menthol can be associated with energy, freshness, being cool
Tobacco can be associated with gentlemen, westerns, traditional values
FDA’s regulations for vape labels
Selling products that contain nicotine requires you to include some mandatory information on your label. Make sure to read all the regulations that apply to your state. They might vary from one area to another. Here are the basic requirements for a vape label:
A statement about the product containing nicotine and about the addictive effect of nicotine
The name of the product and the manufacturer or distributor
Contact information for the business
The net quantity
The accurate level of nicotine used in the product
Again, make sure to read the whole list of requirements to make sure you comply. The list above only offers some samples of information that might be required in your state.
Choose YourBoxSolution to print your vape juice labels
The quality of your vape labels depends on the quality of the print. By choosing a premium service you can be sure about the results and enjoy an easy process.
At YourBoxSolution, we’ve been on the market for more than 29 years, and we specialize in printing top-quality labels. You can choose from a great variety of materials, laminates, and many extra options. Get your order starting from as low as 250 pieces!
All of our customers get for free:
Gloss or matte laminates
Template guidelines for designers
We can make any vape labels, no matter the shape or the design. Tell us your ideas, and we will bring them to life!